Guide

How to Make a Product Hunt Launch Video in Under an Hour

Launch day is not the time to learn a video editor. Here's a fast path from screenshot to a finished gallery video.

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Pick your hero screen

Choose the screen that best sells your product in one glance — most makers use their main dashboard, core feature, or a result screen rather than a login page.

Keep the pacing brisk

Product Hunt browsers scroll fast. A linear scroll with a short start delay gets your product moving on screen almost immediately, which holds attention better than a slow fade-in.

Export early, not at midnight

Export your video the day before launch rather than during the countdown — it takes minutes, but leaves room to review it fresh and swap the screenshot if needed.

Frequently asked questions

Most well-performing launch videos run 5-15 seconds — enough to show the product without asking for too much of a hunter's time.

Yes, placing the video first in your gallery order means it's the first thing visitors see when they land on your listing.

Yes, the same MP4 export works for your Product Hunt gallery, X launch thread, and any LinkedIn post announcing the same launch.

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